Swag: A heavy duty coaster with the race logo, bottom side of the coaster has a bottle opener. A beer mug with the race logo, full of their delicious Oktoberfish. T-shirt is not included, but available for 20 and is very comfy!
Scenery: most breweries are within a warehouse or business district, this one is close to a suburban neighborhood. The course starts a block from the brewery and goes through a quaint neighborhood.
Expo: I didn't go to the bib pickup the night before, but hear it was a good time. The race does take place during the Sumerdale days festival, plenty of stands to checkout before/after the race. Also post race, there's a beer garden!
Elevation: I did this race last yr and remember there being a hill. Mentally prepared for it. Start of the race there are some slight inclines, but didn't hit the hill till about midway. A decent incline for about .25. Rest of the race zig zags through the neighborhood, minimal inclines.
Parking: The brewery doesnt have ample parking, but the brewery and festival encourages paring at two nearby shopping centers. Wal-mart has plenty of parking, and an additional shopping center nearby. Plenty of parking.
Race management:
Prerace: packet pickup was very smooth.
Post race: "free beer" line was smooth as well. Plenty of beer poured ahead of time, but not warm, lines managed with efficiency.
Only opportunity for improvement i can think of is more speakers for the race start. The line goes about a block. There are speakers at the starting line. Could tell there were some announcements before the national anthem, but couldn't hear them. And this has nothing to do with management, but way too many people talking during the anthem!
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